Title
Resolution establishing the review, approval and authorization procedures for implementation of the West Allis ArtScape program.
Body
WHEREAS, the City of West Allis Strategic Plan has an identified Goal of increased Image/Brand/Destination for the city and a specific Quality of Life Strategic Action aimed at improved open space and art;
WHEREAS, the City of West Allis has contracted with Savage Solutions, LLC to create a branding and marketing strategy, which recommended various activities for consideration and funding;
WHEREAS, that to date approximately $140,000 of private contributions has already been donated to the City's Community Improvement Foundation for the West Allis ArtScape program, broadly defined by the attached document identified as Exhibit A - West Allis ArtScape: A Placemaking/Image Building Initiative, which aims to broaden public art and placemaking in West Allis;
WHEREAS, the West Allis ArtScape program has identified the following goals: to increase the visual character of the city in a positive way; to catalyze additional creativity, vitality and interest in West Allis; to create attractions that promotes extended visitation to the city, its neighborhood and businesses; to enhance the visitor experience and create a welcoming environment; to honor the local character and/or history of West Allis; and to encourage neighborhood and social media engagement, and;
WHEREAS, the City acknowledges the size of scope and importance of this undertaking and believes that the formation of a West Allis ArtScape Leadership Group to guide this effort will aid in the process of reviewing, approving and authorizing the use of on-hand funds.
NOW, THEREFORE, BE IT RESOLVED by the Common Council of the City of West Allis that the City of West Allis West Allis ArtScape Leadership Group be and is hereby established for the purpose of guiding the West Allis ArtScape program, as outlined:
1. The West Allis ArtScape Leadership Group shall be made...
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